PINGER TRANSFORMS MOBILE COMMUNICATION WITH NEW GAMIFICATION MODEL

Brings Free Talking and Texting to Europe; Cracks the Code on European Economics

SAN JOSE, CA — July 13, 2011 — Pinger, the company disrupting the mobile space by making texting and talking to real phone numbers free, today introduced its patent-pending symmetry technology to bring the free mobile economy to Europe, where high mobile costs have prevented others from offering free talking and texting.

Pinger is uniquely poised to restructure the end-user cost for mobile communication due to the company's massive scale, unique local phone number model and new gamification technology that works within the context of the highly-regulated European mobile market.

The company's European expansion will begin later this summer in Germany with its new Pinger SMS Free app for iOS and Android. Pinger SMS Free operates within the current mobile eco—system—users receive a local German Pinger number and can text for free with any German mobile phone.

"The consumer price of mobile communications in Europe is too high, and for years various companies have been trying to figure out how to make phone number-based mobile communication free," said Greg Woock, CEO and Co-Founder of Pinger. "Pinger has changed the game by bringing completely free mobile calling and texting to Europe in a totally unique way. We simply neutralize the high costs for consumers while the carriers still make money."

The Symmetry Model — Pinger's New European Gamification Technology

Pinger has developed a patent-pending technology to allow anyone to exchange text messages for free in Europe. This new technology ensures that no end user sends more texts than he or she receives. By keeping texting volume symmetric, overhead costs are eliminated for Pinger, allowing the company to provide this free service to anyone. This symmetry model also works for voice calls, which Pinger plans to bring to Europe later this year.

"The worldwide mobile business is a $1 trillion dollar industry with 5.5 billion subscribers, and all those billions of subscribers have one thing in common: they think they pay too much for their phone service," said Joe Sipher, Chief Product and Marketing Officer and Co-Founder for Pinger. "We can now spread free mobile communication to a wide audience with this simple, yet brilliant twist that combines a symmetry-driven gamification system with an existing mobile infrastructure using real local phone numbers."

How Pinger's symmetry model works:

About Pinger's U.S. Growth

By providing its users in the U.S. with a real phone number and free texting and talk time, Pinger has quickly become 7th largest U.S. mobile carrier and recently surpassed 50 million downloads across its platforms:

"We've received tremendous industry support, because our Pinger communications apps generate approximately $25 million in revenue per month for other carriers," said Woock. "We give people who weren't formerly using text messaging real phone numbers and the ability to text with anyone, including friends and family on other carriers, who are paying for messages."

Pinger Textfree also enables free unlimited text and picture messaging from the U.S. to over 18 countries, and Pinger Textfree with Voice supports free calling within the U.S. on iPhone and iPod touch.

Pinger SMS Free will be available in Germany via the iTunes App Store and the Android Market later this summer.

Learn more about Pinger's Textfree products at: www.pinger.com